Milk and washing machines are currently more regulated than AI, the president of Microsoft has said. Brad Smith, speaking to the BBC, argued that there needs to be global safety rules in place for AI products, including a legal obligation to inform 'victims' if their system is breached by a rogue AI agent.
His comments contrast with those of US President Donald Trump, who believes the sector should regulate itself to avoid falling behind Chinese rivals. Smith calls for 'emergency brakes' on AI, suggesting that independent government evaluators should vet new technology.
'The moment has arrived,' he said, urging calm and firm action to bring people together. He praised the recent White House pledge from tech giants but believes it is not sufficient.
Speaking of the UK, Smith highlighted its leadership in AI security, stating that it is the best country for driving forward global AI rules. He hopes the UK can play a significant role in this, in contrast to the more adversarial stance of the US government.







