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Mark Wahlberg Embraces AI, But Not Just Yet For Scripts

AI may enhance his films, but not replace the human touch, he says. It's a future where his likeness could live on, but for now, he's sticking to real actors.

Even as Hollywood debates the use of AI in film, actor and director Mark Wahlberg believes in a measured approach. He sees potential in AI for enhancing visual aspects of his upcoming Pete Rose biopic, but stresses the importance of human storytelling.


“I’m all for using it to enhance what you’re doing, but you can’t just put an idea into ChatGPT and call it a day,” he said. “We’re talking about using it to make things better, not to replace real actors.”


Reflecting on his career, Wahlberg notes a shift in his preferences. “The first Jurassic Park and Perfect Storm had cutting-edge moments, but now I’m more interested in real storytelling,” he said. “It’s hard to do the big effects-driven movies anymore.”


However, the idea of an AI clone carrying on his legacy intrigues him. “I’d be interested in the CAA Vault and the possibility of my children or grandchildren continuing with my likeness. It could be a cool way for me to still be in movies.”


For his upcoming animated series, “Ted,” Wahlberg is even more open to the idea of an AI version continuing for decades. “If it could continue and people want to see it, I think it’d be interesting,” he said. “There’s a real audience for that, and they should have what they want to see.”

Original source:  https://techcrunch.com/2026/10/16/mark-wahlberg-on-using-ai-in-film-the-right-way-and-being-open-to-an-ai-clone-carrying-on-his-legacy/
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