Amazon's Prime Day Kindle deals may not be as sweet as in previous years, but that doesn’t mean you can’t score a good deal. The new 2026 Kindle, Kindle Paperwhite and Kindle Colorsoft models, as well as the Kids versions, are hitting the market, and they come with a splash of colour and a hefty discount. The Kindle Colorsoft is particularly worth considering, with a $100 discount making it just $20 more than the Paperwhite. The new Kindle Scribe (3rd Gen) is also on sale, but it’s still a bit pricey, especially compared to its older model.

For kids, the Kindle Colorsoft Kids is a great choice, coming with a full year of Kids+ content and a fun cover. The older Kindle models are on sale too, with the 11th Gen Kindle going for $104, a steal at $46 off. But remember, with new models coming out, you might want to hold off a bit, or grab one of these while you can.

The new designs and features might make you rethink your purchase, but with Amazon’s recent price hikes, it’s a good time to take advantage of these deals. However, the new Kindle Scribe Colorsoft might be a splurge, with a $150 discount making it a bit more wallet-friendly. But with no new models planned, this is your last chance to get one.