Nike’s latest collaboration with McDonald's sees the iconic golden arches replaced by a striking turquoise blue. This color choice is inspired by the Sedona McDonald's restaurant in Arizona, which features non-standard blue arches due to local regulations. The multi-time All-Star NBA player Devin Booker, who plays for the Phoenix Suns, has played a significant role in this unique design. According to Booker, his sneakers now honor places that have shaped him over the years.

Interestingly, the Sedona McDonald's, known for its blue arches, has become an attraction and a popular selfie spot due to its striking appearance. While some may question whether the unusual branding is worth the effort, it certainly adds an interesting twist to both brands' identities.

The special edition Nike Book 2 sneakers are part of a limited-edition Friends and Family release available via a sweepstakes on the McDonald's App until May 28th. The general release date for this collaboration is June 2nd. This unique partnership could set a new trend, or perhaps just prove that brand collaborations should stick to their usual colors.

For now, it will be intriguing to see if other brands follow Nike and McDonald's lead in experimenting with non-standard color schemes inspired by local landmarks. But one thing is certain: the world of sneaker design has gotten a lot more colorful thanks to Sedona's blue arches.