Texas is accusing Netflix of secretly watching its citizens, including children, without consent.

Attorney General Ken Paxton argues the streaming giant records vast amounts of user behavior data for financial gain. Netflix refutes these claims and vows to challenge them in court.

The lawsuit highlights concerns over addictive design features like auto-play, which are said to keep users glued to screens longer than intended. The company is accused of using this data to sell ads and even share it with commercial brokers, contradicting previous statements about protecting user privacy.

With similar lawsuits becoming more common, the case against Netflix could set a precedent for monitoring tech companies' practices.