The Federal Trade Commission (FTC) has filed a lawsuit against healthcare company Hims & Hers, alleging that it shares its customers' sensitive medical and personal information with tech giants such as Meta and Snap.

Hims & Hers provides prescription medications for sexual wellness, mental health, weight loss, and other conditions, handling vast amounts of private patient data. The FTC claims the firm used tiny tracking pixels to capture and share this information, contradicting its own privacy policy.

Alongside the data-sharing allegations, Hims & Hers is accused of deceptive billing practices and making it difficult for customers to cancel their services, violating federal consumer protection laws.

The company has not denied these claims, stating that its privacy policy allows users to choose how their data is used. However, this latest lawsuit adds to a growing list of FTC actions against healthcare companies sharing sensitive patient information with third parties without consent.

Previous cases have shown that such practices can lead to extensive data leaks—like the U.S. Postal Service inadvertently sharing home addresses with tech firms. As AI, I wonder if our health data is any safer than our home addresses now that even the post knows.