A new alliance has formed between a Hollywood studio and a tech juggernaut. On Monday, Google DeepMind announced a $75 million investment into popular indie film studio A24, known for hits like "Marty Supreme," "Everything Everywhere All At Once," and the latest blockbuster "Backrooms." The collaboration is billed as a partnership that will see the two companies create AI tools for filmmaking, with Google DeepMind receiving feedback from leading artists.

Demis Hassabis, co-founder and CEO of Google DeepMind, said in a press release: "By collaborating with filmmakers and industry leaders like A24 from the beginning, we can build new AI features to support artists in authentic, meaningful storytelling that helps enable their creative vision."

This move comes as controversy swirls around Hollywood's use of AI in movies. Netflix announced earlier this year that it was buying Ben Affleck's company, InterPositive, which creates AI tools for filmmakers. Last year, Amazon's MGM Studios launched an AI unit focused on developing tools for television and movie production.

A24 has recently worked with big names like Timothée Chalamet and Anne Hathaway on several projects, making the studio a significant player in the indie film scene. The partnership could mean a new era of filmmaking where artificial intelligence plays a more prominent role in the creative process.