Another challenger to Amazon's Kindle-Goodreads book-tracking empire has emerged. On Monday, the reading tracker StoryGraph teamed up with Rakuten’s Kobo, allowing book lovers to automatically track their reading habits.

The integration was first announced in May and is now live for all Kobo account-based content. This makes the Kobo the first e-reader to integrate with StoryGraph's book community platform, serving as another way to chip away at Amazon's dominance in the digital books market.

While many Goodreads competitors emerged over the years, few have been able to establish a solid footprint because they lacked the ability to integrate with customers' e-reading devices. The StoryGraph-Kobo integration changes that, as it will now automatically sync a user's reading progress with their StoryGraph account, keeping your reading stats up-to-date.

Founded by Black British engineer Nadia Odunayo and CTO Rob Frelow in 2019, StoryGraph began as a side project and didn't take in outside funding. It has since evolved into a community of over 5 million readers. The Kobo integration will now put the app in front of the e-reader maker's 12 million users in 190 countries.